Saturday, April 26, 2008

PR Idea of the Week

Thinking that anyone cares about your witty thoughts on a blog is one level of vanity, but thinking that anyone cares about your moment to moment activities is an incomprehensible level of self-importance. Or so I thought.

Turns out, using
Twitter to share 140 characters of your up-to-the-minute thoughts and observations, is part of daily life not just for tweens but for savvy urbanites and even journalists.

CNN is now reporting that

James Karl Buck helped free himself from an Egyptian jail with a one-word blog post from his cell phone.

The one word: arrested.

I am not on Twitter and I think about the challenge I might have in sharing my life with others in the constraints of a tiny cell phone screen, let alone in one-word increments.

Twitter: Business trip to NYC, missing the kids

Real life: Schlepped to New York for one-day meeting; forgot it was “that time of the month;” had to call in-laws to check on kids since husband is busy giving haircuts to 150 small pigs

Twitter: Busy day on the farm

Real life: Loading five trailer-loads of pigs for our auction at local fairgrounds; answering phone calls from other farmers who want to talk to husband; consoling the two and four-year-old who are left behind; gathering ancient laptop, dot matrix printer, notepads and pens to clerk the sale; refereeing fight between two and four-year-old

Twitter: House is a mess

Real life: Completely out of trash bags; husband has deposited rank sweatshirt and gloves in kitchen; pile of shoes and boots by back door now taller than two-year-old; muddy/manure footprints lead to refrigerator; dining room table covered with school papers

Someday, when blogging becomes as passé as email, we’ll all have moved on to Twitter-ing. I hope the cell phones are ready.

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